A 2012 Study By Pr Newswire Found That Press Releases With Photos Garnered Twice As Many Views As Text Alone.

The CEO Toolbar pulls in many useful marketing data points to make it easy get a holistic view of the competitive landscape of a market directly in the search results. The solution works as an editor with a clear and easy interface in which the suggestions and alternatives for keywords will save you a lot of time. Don’t let the title scare you away. Find Your Facebook ID Since Facebook doesn't provide users with any Facebook ID number search functionality, we created the Find My Facebook ID Tool to provide you with this numeric ID so that you can properly link your social identity to your website. Take this course to lift the curtain...” Measure CEO Improvements with Campaigns Tie your CEO improvements into campaigns and see how much organic traffic is being driven to your campaign, and how visitors convert to customers. You’ll see: Title and meta tag information Frequently used words and phrases the top 30 or so The Single Page analyser is the most popular of our free CEO tools. A strategic tool that analyses CEO metrics of different URL, providing important information about your competition. “I really liked the way you have presented your site.

Segmenting audiences and crafting your editorial calendar to target each of these segments will increase the likelihood of earning media coverage. 2. Content creation Once all of your research is completed, you have to wrap it all together into an editorial calendar. Your social, content, and press editorial calendar should be synced with each other. If PR has identified a topic that is of interest to a journalist, this concept can be used by the content marketing team to create content for the blog, infographics, explainer videos, and social media posts. These visual assets can then be sent to the media using a press release and direct media outreach. A 2012 study by PR Newswire found that press releases with photos garnered twice as many views as text alone. Infographics, data visualizations , live or animated videos, and reports or case studies are powerful assets used by PR teams which can be spearheaded and created by the SEO /Content Marketing team. Whatever format you choose to use, avoid the one-and-done mentality.

For the original version including any supplementary images or video, visit https://searchenginewatch.com/2016/08/19/how-to-maximise-pr-outreach-for-site-visibility-in-organic-search/

Get hard numbers on your content ratios to find out if you need more or have too much. “Bruce Clay and his team have their fingers on the pulse of CEO, PAC, Social and everything digital marketing...” Need more power but still want free tools?  Domain Age Checker This domain age tool lets you look up a domain's age quickly and easily. Want to compare 2 or more websites? This tool was designed to make it easier to evaluate how strong a competing website is. Mouse over the dots to see the URL they represent. Set up your free CEO Book account, and you will get this tool + 2 other CEO tools valued at over $300 for free.

You may also be interested to read

Posted on Tags